Chapter 24: “Humor as Paradigm Shift”

“When deployed with technical competence, humor is interesting. This is because it takes us somewhere. It pushes beyond that song stuck on repeat. If you are competent at the craft, humor propels the reader to arrive at insight. And it’s no coincidence that insight predicates the ability to take action. Who would bother to inconvenience themselves with action if they didn’t believe in the idea behind it? You, the author, are not seeing humor in a difficult situation. You’re finding it.”